🥩 Steak ’n Shake Boosts Its Bitcoin Holdings by $5 Million
The iconic fast-food chain Steak ’n Shake has strengthened its commitment to Bitcoin by adding $5 million to its BTC reserves. Notably, the company allocates 100% of revenue from Bitcoin-paid orders directly into its Bitcoin treasury, reinforcing its long-term digital asset strategy.
🗓️ The Bitcoin reserve initiative was launched in November 2025. Earlier this year, the company revealed two significant BTC purchases totaling $15 million, including a $10 million acquisition on January 18, signaling aggressive accumulation.
🪙 Steak ’n Shake began accepting Bitcoin payments across the United States in spring 2025. Beyond payments, the company contributes to the broader crypto ecosystem by donating 210 SATS to the OpenSats Initiative for every meal purchased with Bitcoin.
📊 According to internal data, the adoption of BTC payments delivered measurable results — sales rose 15% in Q4 2025 and continued momentum with an 18% increase in 2026. While the wallet address remains undisclosed, analysts estimate the company’s Bitcoin holdings to be approximately 167–168 BTC or more.
🍔 Steak ’n Shake now stands among a growing group of food service brands publicly building Bitcoin reserves. Previously, Spain-based Vanadi Coffee announced similar plans, highlighting a broader trend of crypto adoption in the hospitality sector.
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