Happy New Year, Community.
No year-in-review. No price predictions. No shills.
Here’s a simple ritual we use to start a token’s next chapter: a Proof‑of‑Attention check (10 minutes, before your next announcement).
1) One-sentence positioning
We help [who] do (job) with (why now).
If it sounds like “the best ecosystem,” rewrite it.
2) One measurable action (next 30 days)
Pick ONE:
-wallet connect
-deposit / swap
-stake / lock
-mint
-dev integration
-governance participation
3) Proof pack (3 things strangers can verify fast)
-demo or docs
-security/audit or risk notes
-one real metric (users, retention, volume - whatever is true)
4) Distribution map (owned vs rented)
Owned: community + email + docs/SEO
Rented: KOLs + ads + press
Rule of thumb: rent attention after you’ve earned trust.
5) Your next post template (attention‑earning, not attention‑begging)
what shipped
why it matters
how to try it
what you’ll measure next
If you want feedback: comment your project type (infra / consumer / #DeFi / gaming) + your next milestone.
We’ll reply with one GTM angle - no hype.
Happy 2026.
- WNF (crypto marketing agency)
Not financial advice.