BNB Smart Chain, backed by Binance, is experiencing a resurgence right now, led by BOB Crypto (Build On Bob), a memecoin that has risen over 160% in the last 24 hours. Rumors are circulating that the pump is due to it possibly being the next Binance listing.

The cryptocurrency BOB was launched in November 2024 and the BNB Smart Chain community quickly bought it, making it the standout meme coin of the network. However, not long after, Binance co-founder CZ revealed that his dog's name was Broccoli, which quickly generated its own meme coin that eclipsed BOB.

BOB Crypto has had the last laugh after being initially overshadowed by CZ's dog.

While the cryptocurrency BOB was initially booed for the multiple BROCCOLI tickers that were generated once CZ revealed the name of his dog, Build On BNB has had the last laugh.

The two prominent BROCCOLI tokens have a combined market capitalization of only USD 37 million, while the recent surge of the cryptocurrency BOB has brought it to around USD 52 million, surpassing the two CZ Dog memecoins.

BOB was CTO'd (community takeover) in its early days after the initial developer sold his bags, and has since been propped up as a leading memecoin by the BNB Smart Chain (BSC) community.

DefiLlama has BSC ranked as the number three blockchain, behind Solana in second place and Ethereum in third. For a long time, it has been known as a cult community filled with Binance and BNB crypto maxis, with many of the early Binance and BNB whales trading solely on BSC.

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As a result, the daily trading volume on BSC is staggering, at $13 billion. To put this in perspective, Solana ranks second with $2.1 billion, while Ethereum is third with $1.34 billion.

With its ties to Binance through the BSC network, many speculate that the huge increase in the price of the cryptocurrency BOB is because it is the next Binance listing.

Another token price to highlight linked to Binance, the cryptocurrency BOB and the BSC network is BNB. The native token of the BSC and Binance network has increased by 3% in the last 24 hours as positive sentiment and volume return to the blockchain. It is trading at $664 at the time of writing this article.